Vibe Code with a View
Marketing Roadmap

• Post the Educator Reel on Instagram todayCaption is ready. Post from @junglithenomad. Don’t wait — every day counts toward June 12.
• Set up Meta Boost (see settings below)₹700/day × 12 days. Objective: Reach. Learner-warming play, not educator acquisition.
• Build the educator outreach list — 30 names minimumLinkedIn, Twitter/X, YouTube, Maven, Skool. See “Where to Find Educators” below.
• Send DMs — Divi sends personallyFounder-to-creator message converts far better. Use the copy below. Personalise the first line.
• Divi posts MowgliOS origin story on LinkedIn“I built property management software for my jungle village without knowing how to code.” End with the educator ask + link. This format travels on LinkedIn.
• Track all outreach in a simple sheetName / Platform / DM sent / Response / Status. Geetika owns this.

Where to Find Educators

Educator Outreach — DM Copy

Personalise the first line with something specific about their work. Keep everything else as-is.

Subject (email only): 3-month AI residency in a jungle. Free stay. You own the curriculum.

Hey [First Name],

[Personalised opener: one line about their work — e.g. “Loved your thread on building AI agents with n8n.”]

I’m Divi — founder of Jungli the Nomad Village, a 150-acre digital nomad community on ancestral land in Dandeli, India.

This monsoon we’re turning Jungli into an AI learning residency called Vibe Code with a View. We’re looking for 3 AI educators to build it with us.

Here’s the offer:
→ Free stay for the duration (July – September, dates are flexible)
→ Free food
→ You set the curriculum and own your learner relationships
→ You earn from every student enrolled in your track

Three tracks available:
1. Automation & Productivity
2. Agentic AI & Building
3. AI in the Arts

Quick context on why this exists: I built MowgliOS — our community’s full property management software — in a week without knowing how to code. That aha moment is what I want to scale to 100 learners this monsoon, with educators who actually know what they’re doing.

Applications close June 12. Full details: jtnv.in/vibecode

Happy to jump on a quick call if you want to know more.

— Divi
Founder, Jungli the Nomad Village
@junglithenomad

Meta Boost Settings

• Review all applications + DM responsesGeetika compiles into a shortlist. Criteria: quality of their existing community, track fit, availability July–Sept.
• Divi does 20-min calls with top 6–9 candidatesOne call per track, 2–3 candidates each. You’re not just vetting them — you’re selling them on Jungli.
• Confirm 3 educators (one per track) by June 18Get signed agreement: dates, revenue split, content obligations during the residency.
• Collect educator assetsHeadshot, 2-line bio, their community size/links, one-liner on their track’s promise. Geetika’s job.
• Announce each educator on Instagram (3 posts, staggered Jun 18–22)One post per educator. Format: their photo + track name + their quote. Tag them so it reaches their audience.
• Divi posts educator announcements on LinkedInShort post per educator. “Cohort 1, Track 1 educator confirmed.” Build public momentum.
• Send press pitchesOnce educators are confirmed, the story is complete. Press pitch goes out on June 20. See copy in Phase 3.

• Send press pitches to all targets by June 20Use the pitch copy below. Personalise subject line per outlet. Geetika sends, Divi available for interviews.
• Post “Show HN” on Hacker News“Show HN: I vibe-coded a property management app for my jungle village — now building India’s first AI learning residency.” Divi posts personally.
• Post on IndieHackersBuild-in-public format. “Here’s how we’re building a jungle AI school with zero prior bookings.” Raw and honest performs best there.
• Launch on Product HuntList the residency as a “product.” Gets picked up by newsletters automatically.
• Update landing page with educator profiles before July 1Add each educator’s headshot, bio, track description, and community link. Page must answer: “who will teach me, and why should I trust them?”
• Run a second Meta boost from July 1 (learner-targeting)Same budget structure. New creative: educator announcement reel or Divi on campus. Objective: Link clicks this time. “Applications open July 18.”
• Email existing Jungli community (Kit / newsletter)Send around July 10. Warm audience = highest conversion. Subject: “Something we built for you this monsoon.”
• Ask each educator to post to their audience on July 18Coordinate the launch day. All three educators + Jungli + Divi post simultaneously. Biggest single day of reach.
• Set up learner application form (Tally) with per-track deadlinesStagger the close dates: Track 1 closes first, then Track 2, then Track 3. Rolling urgency keeps momentum going across July.

Press & Distribution Targets

Press Pitch — Copy

Swap the subject line per outlet. The body stays largely the same.

Subject (option A): Indian founder built property management software without knowing how to code — now turning ancestral jungle into AI school
Subject (option B): India’s first jungle AI residency opens for applications this July
Subject (longer reads): What happens when a nomad village decides to scale its aha moment

Hi [Name],

One-line pitch: A founder built a full property management system for his 150-acre jungle village without writing a single line of code — using AI agents and vibe coding — and is now turning that jungle into India’s first AI learning residency.

The story:
Divi Schae runs Jungli the Nomad Village — a 150-acre digital nomad community on ancestral land in Dandeli, India. 500+ residents since 2024.

When his spreadsheets kept breaking, he took a week off, learned to vibe code, and came back with MowgliOS: a custom, full-featured property management app. Built without coding. Running live today.

That aha moment is now being scaled. This July, Jungli becomes Vibe Code with a View — a monsoon AI learning residency. 3 educators, 3 tracks (Automation / Agentic AI / AI in the Arts), 100 learners, July – September 2026.

Why it’s timely:
Everyone is learning AI alone at 2am. We’re building the community version — yoga in the morning, vibe coding all day, in a 150-acre rainforest. Community + accountability + environment is what online courses cannot replicate.

Assets available:
→ Founder video (Instagram): https://www.instagram.com/p/DY4qZQduNNp/
→ Landing page: jtnv.in/vibecode
→ High-res campus photos available on request
→ Divi available for interview (video or written)

[Your name]
On behalf of Divi Schae / Jungli the Nomad Village
diveakssh.schae@gmail.com

• All 3 educators post to their audiences simultaneouslyCoordinate this the day before. Send them the caption, the link, and a post time. This is the single biggest reach moment of the whole campaign.
• Divi posts “Applications are open” reel on InstagramShort, punchy. Introduce the 3 educators in one video. End with the deadline and link.
• Email blast to full Jungli newsletter listLead with educator names, track descriptions, and deadlines. CTA: apply now.
• Share in relevant WhatsApp groups and community channelsAI, tech, and nomad groups. Geetika handles distribution. Divi posts personally in the Jungli WhatsApp community.
• Stagger track application deadlines (Jul 28 / Aug 4 / Aug 11)Each deadline is content. Each close is a FOMO trigger for the remaining tracks. Keep the urgency alive for 3 weeks.

• Document everything during the residencyEvery educator session, every learner moment, every campus shot. This is Cohort 2 marketing material being created in real time.
• Educators create content from Jungli throughout the residencyBuild this into the educator agreement. 2 posts/week minimum each, tagging @junglithenomad. Their audience watches them teach from a jungle.
• Collect learner outcomes and testimonials at Week 4Short video or written quote from 3–5 learners. “What I built at Jungli.” Primary Cohort 2 proof.
• Announce Cohort 2 before Cohort 1 endsOpen a waitlist in August while Cohort 1 is live and excitement is at peak. People who missed Cohort 1 are the warmest leads for Cohort 2.
• Raise the price for Cohort 2Cohort 1 is proof-of-concept pricing. Cohort 2 is validated. Price it accordingly.